Mobile Streams, a mobile content company, announced the launch of Go Vegas Go, a fully licensed mobile gaming and gambling service.

Mobile operators bite into global gambling pie

Mobile Streams, a mobile content company, announced the launch of Go Vegas Go, a fully licensed mobile gaming and gambling service, pdatoday.com reported.

Among the games offered by the operator are Poker, Roulette, Blackjack and several types of slots which can be played on Java-enabled mobile phones. A number of web-based games are also offered. Mobile Streams will rely on Virtue Fusion as a supplier of the gambling platform and games.

Customers will be able to download the games to their mobile phones by sending an SMS message. The Go Vegas Go service is for adults over the age of 18, and conforms to the age verification processes currently being implemented by the mobile carriers. Customers will enjoy excellent odds, usually in excess of 95 percent.

Mobile Streams will also be making Go Vegas Go available to many of it's partners on a white-label basis, enabling them to introduce the service without the need to develop a costly infrastructure and issue a gaming licence.

Simon Buckingham, the company's chief executive said: “Recent analyst reports cite the large opportunity for mobile gaming, for example the Juniper Research that estimates the mobile gaming market to be worth in excess of $ 18 billion by 2008.”

“We are in an excellent position to meet this growing demand because of our channels to market, product portfolio and network infrastructure,” Buckingham said.